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Kraken Black Spiced Rum is taking ready-to-drink form with its latest Kraken & Dry and Kraken & Cola premix bottles release.

The new premixes are a global first for the brand, with the Dry variety featuring notes of ginger, and Cola a “little more classic”.

Kraken Black Spiced Rum is an imported rum from the Caribbean blended with spices, with the blend mixed into the latest range.

Both flavours are presented in sustainably sourced, glass bottles for consumers to bring “bar quality” drinks to the comfort of their home.

Kraken & Dry and Kraken & Cola are now available in four-packs for RRP $27.00 at BWS, Dan Murphy’s and select independent retailers.

Packaging News

In the first year of PKN’s Women in Packaging Awards programme, industry has stepped up with meaning. The response has been phenomenal, and the judges had their work cut out for them selecting the finalists from a competitive field of high-calibre nominees.

At The Hive Awards in Sydney today, the Best Packaging category was won by Don Smallgoods, part of George Weston Foods, for its resealable flow wrap pack for sandwich fillers and other smallgoods. This innovative packaging is a departure from the conventional thermoformed packs and addresses consumer demands for better functionality, sustainability, and product visibility.

Applications for the 2024 APCO Annual Awards are now open, and are open to all of industry to apply.